Gibbs Denley is an insurance broker based in Cambridge and Bury St Edmunds.
When the company came under new ownership I was asked to give the established brand a modernisation makeover, whilst retaining identifiability of the original brand. With some subtle changes to colour palette and font, the brand became more open and brighter, reflecting the image of its new parent company One Broker.
The new look was then extended to the company's new and existing offline and online marketing material.
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